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Luminis New
Salon Launch
+100%
in returning customers
+17.3K
impressions from social ad
+12.2K
CLICKS FROM
SOCIAL AD
+618K
ENGAGEMENTS FROM SOCIAL AD
The Client
Luminis Beauty Spa has five locations across the UK, focusing on luxury spa and aesthetic treatments.
The Brief
The launch of the 5th location in Chislehurst presented an exciting opportunity for Lucky Seven Marketing to drive awareness and bookings as well as introduce a new community to Luminis Beauty Spa.
What We Did
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Combining online and offline marketing strategies the Lucky Seven team launched an awareness and conversion campaign to the Chislehurst residents and surrounding community.
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Influencer Collaborations: Partnering with influencers ranging from 20k followers to 1.2M followers to create UGC content that showcases the new tech and services at Luminis Modern Spa.
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Social Media Ads: Creating captivating content, targeted to our audience's interests to ensure the success of our awareness and conversion social ad campaigns.
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Local Business Collaborations: Establishing relationships with neighbouring local businesses to bring awareness to the new Luminis Modern Spa.
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Eye-catching posters and signage were strategically placed throughout the local area to promote special offers and incentives.
